Watch LG Use IPS Displays to Trick Elevator Passengers Into Thinking They're About to Die

There's nothing quite like a good prank, and what prank is better than convincing innocent people that they are about to meet their bitter, messy end? That's the path LG went down for this ad, where they use IPS displays to fool people—however briefly—that an elevator's floor is falling out from beneath them. More »

Source: http://feeds.gawker.com/~r/gizmodo/full/~3/88Qy4I6rtnI/lg-uses-ips-displays-to-trick-elevator-passengers-into-thinking-theyre-about-to-die

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