How to Market Online

Learning how to market online can seem a bit of a mystery if you are just starting to advertise. There are many forms of advertising that one can purchase if you have the capital, but there are many people who want to make money on the internet and don?t have the funds to throw thousands of dollars into their marketing. There are a few key, very effective ways to promote your product or website online, on a ?shoe string? budget. By learning these different methods, you can profit like the professional affiliate marketer or online business men without having to break your wallet.

Two forms of advertising that are very effective and increase targeted traffic to your website are 1. SEO through backlinks and 2. Advertising banners. First we will talk about backlinks and how they create traffic to your website, and how you can submit backlinks on the internet that will get your site visited.

Backlinks are incoming links to a website ? Links placed outside of your website that when clicked, lead back to your website. The importance of backlinks in SEO is that the search engines which list and rank your website look for your website link (domain address) in order to place it in the search engines. Every time a link is ?crawled? or discovered by the search engines your placement in the search results goes further up to the top pages of each search engine?s results. Drawing organic traffic to your website through the search engines is a major key to driving targeted traffic or visitors to your website. There are many ways you can place backlinks on the internet. There are directories which you can submit your website to for free or a small fee and each major search engine has a page where you can submit your site. There are free indexing services out there as well where you can mass submit your website so that it gets indexed in the major search engines. Backlinks can come in many forms. You can comment on related blogs, forums and social networking sites like facebook and leave a link to your website. These all serve as great backlinks on the internet and will generate traffic back to your website as well as increase your search engine rankings and visibility.

Placing banner or text advertisments on websites is another great method of marketing that is very affordable. There are two ways you can actually do this. You can do a banner exchange where you place a banner ad on your website in exchange for another website placing your banner on theirs for no fee. You can get very targeted traffic however by placing an ad on websites that already have a lot of traffic which can cost a little bit of money, but is extremely effective. Usually you can get a banner ad up on a related website for $50 a month or less. The key is to find websites that either sell similar products to what your website or product is about or to find websites that have content related to your website or products.

These are just a couple of the many effective ways you can market online without having to spend a fortune. If you are just learning to market and are interested in finding out more about effective marketing that won?t break the bank, a great free online resource is www.freewebmarketingzone.com
Click Here to check out the free web marketing zone and to learn how to market for free without spending thousands of dollars!

Source: http://www.articlelinkspace.com/business-and-industry/internet-marketing/how-to-market-online/

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